Monday, October 27, 2008

Obama Has Burst in Ad Spending in Early October

Obama's putting the hammer down.  He doesn't just want a win -- he wants a mandate!

Democratic Sen. Barack Obama reported spending $82 million on advertising during the first two weeks of October -- more than half of what Sen. John F. Kerry spent on television commercials for the entire 2004 presidential campaign.

The burst of spending came on the heels of Obama's record month of fundraising and has, in some key markets, enabled the presidential nominee to broadcast as many as seven commercials for every one aired by Republican Sen. John McCain.

"It's beyond saturation," said Evan Tracey, a media analyst.

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Obama Has Burst in Ad Spending in Early October

By Matthew Mosk and Sarah Cohen
Washington Post Staff Writers
Saturday, October 25, 2008; A02

http://www.washingtonpost.com/wp-dyn/content/article/2008/10/24/AR2008102403394_pf.html

Democratic Sen. Barack Obama reported spending $82 million on advertising during the first two weeks of October -- more than half of what Sen. John F. Kerry spent on television commercials for the entire 2004 presidential campaign.

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